NOKIA has started rolling out its much-anticipated online software and content store, Ovi Store, as it aims to follow the success of Apple's App Store.
Nokia said it had started moving Ovi Store to production servers, preparing for the global commercial launch, and the store was opened to users of a few of its phone models in Australia and Singapore yesterday.
Nokia has promised to open the store globally this week.
The Apple App Store has proved extremely popular, with one billion applications downloaded in less than a year. Rivals including Vodafone, Nokia and Microsoft now want a piece of the pie.
However, analysts say firms will likely struggle to match the success of Apple's store when creating their own stores, hampered by technical issues, a lack of applications and increased competition.
"Nokia's Ovi store is a step in the right direction but Apple is still the king of the hill when it comes to selling applications," said Ben Wood, research director at CCS Insight.
To read full article click news.com.au
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment