Vizio Inc., a California based company, manufacturers of high quality HDTV’s and monitors to amazing sound products and accessories such as cables, mounts, and remotes, has elbowed out Sony Corporation to grab second place in the North American flat panel TV market last quarter, as reported by a U.S. research firm Display Search.
The report put the rankings as follows for Samsung, Vizio & Sony respectively (Qtr 1'2009 - 18.2%, 17.9%, 13.2%) and (Qtr 4'2008 - 20.4%, 12.3%, 14.2%)
Vizio recorded similar increase in the liquid crystal display TV, from 12.8% to 18.9%.
Vizio has strong alignment with mass merchant and warehouse club retailers. They stepped up production of flat panel televisions in Taiwan, for sale to discount chains, when Sony and Samsung curbed shipments to prevent excessive discount sales from eroding their profit margins. Some of Vizio’s distributors are Wal-Mart, Costco, Sam’s Club, BJ’s Wholesale, Sears, Circuit City, Dell and Target stores.
In 2008, they launched Full High Definition 1080p Plasma flat panel televisions and the first true consumer High Definition 32” plasma display at breakthrough price points. They also solved the solution of offering 120Hz Smooth Motion technology processing in LCD panels to the consumer electronics market that exceed the expectations of consumers and industry analysts alike at prices unmatched by competitors. They also offer wireless surround sound solutions with Dolby Digital 5.1 technology, and partnerships with SRS Labs (California) to create home theater audio within its products.
Vizio Inc. offers a one-year limited warranty on products, followed by a 4 year added repair/replacement service together with power surge, remote control cover and onsite repair service. It also offers lifetime telephone technical support. This long term support confirms Vizio’s commitment to their "Where Vision Meets Value," slogan.
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